Posts

Showing posts with the label youths

Most Americans Not Willing to Pay to Read News Content Online

Image
29 Apr 2011 16:34 Africa/Lagos Most Americans Not Willing to Pay to Read News Content Online Even fewer than said they would pay 15 months ago PR Newswire NEW YORK, April 29, 2011 NEW YORK, April 29, 2011 /PRNewswire/ -- As businesses explore best practices for success in the changing landscape created by the Internet, some companies have discussed charging for access to online content that was previously free. Some media outlets have discussed doing this, and The New York Times recently began charging online readers who view over 20 articles per month. But there may be trouble ahead as a recent Adweek/Harris Poll found that a large majority said they would be willing to pay "nothing" per month to read a daily newspaper's content online (80%). Of the one in five who would pay, 14% said they would pay between $1 and $10 per month while very few said that they would be willing to pay between $11 and $20 (4%) or more than $20 per month (2%). (Logo: http://photos.prnewswi...

Young and Mobile: The Smartphone Generation

Image
Young ladies with their Samsung Galaxy S phones Young and Mobile: A Global View of Cellphones and Youth Nielsen’s new whitepaper on Mobile Youth Around the World reveals that most young people with mobile phones chose their own device. In fact, across all the countries surveyed, only 16 percent of young people reported that their parents selected their mobile phone. Price was the most common consideration among youth in selecting a mobile phone, though that is true among other age groups, too. Youth aged 15 to 24 in all countries surveyed put price as the first purchase driver, with the exception of Russian youth, 21 percent of whom placed design/style first. (Some grown-ups care about design, too. Around 14 percent of Brazilian adults say design/style is the most important consideration, compared to seven percent of U.S. adults.) African girls with mobile phones Click here for more details .

Nokia Supports Social Innovation Camp Nigeria

Image
Nokia Supports Social Innovation Camp Nigeria In line with its established reputation for Innovation, Nokia is partnering with a social enterprise venture, Co-Creation Hub to provide a platform for young Nigerians to come up with business ideas that also address some of Nigeria’s social issues. Co-Creation Hub had sought entries from Nigerians on how they can use mobile technology to set up businesses that address issues like the quality of Education, Health, combating corruption, and deepening democracy. The entries were pruned to 6 out of which three winners have emerge after a 48-hour camping at the Pan-Africa University, Lagos. Nokia along with other organizations like TBWA/Concepts will allow the winners use their platforms to transform the ideas into thriving businesses. Segun Fodeke, a software developer won the first prize with her idea on how mobile devices can be used to track the performance of elected government officials against the promises they make when seeking election...