Shopping From Mobile Device More Popular Than PC
InMobi infographic summarizing results: 35% choose Mobile as No.1 digital shopping tool in US. (PRNewsFoto/InMobi) 27 Apr 2011 14:00 Africa/Lagos Shopping From Mobile Device More Popular Than PC 35% choose Mobile as No.1 digital shopping tool in US PR Newswire SAN MATEO, Calif., April 27, 2011 SAN MATEO, Calif., April 27, 2011 /PRNewswire/ -- Today, InMobi, the world's largest independent mobile ad network, revealed that shoppers prefer browsing and buying goods and services from their mobile over their PC. The study*, conducted among consumers using the mobile Internet, found that half of shoppers still prefer hitting the stores (49%) but over a third are now comfortable with shopping from their pocket (35%) and only 16% prefer shopping from their PC or laptop, highlighting the clear shift to 'shopping on the move.' (Photo: http://photos.prnewswire.com/prnh/20110427/SF90349) Results from the study support data showing the mobile shopping market doubled in revenue from ...