Nigerian Times

National Highway Traffic Safety Administration Joins the State Attorneys General and Ad Council to Unveil New Public Service Advertising Campaign to Urge Young Adult Drivers to ‘Stop the Texts’ and ‘Stop the Wrecks’ New National Survey Shows Eighty-Two Percent of Young Adults Say They Have Read a Standard Text Message While Driving Washington, D.C., October 27, 2011 /PRNewswire/ — Eighty-two percent of young adult drivers (16-24) have read a standard text message while driving, according to a national survey conducted by the Ad Council. In an effort to educate young drivers about the dangers of texting while driving, the State Attorneys General and Consumer Protection agencies, the National Highway Traffic Safety Administration (NHTSA)and the Ad Council are launching a new public service advertising campaign (PSA) nationwide. The campaign includes TV, radio, outdoor and digital PSAs. Additionally, to extend the campaign messages online, new Facebook, Twitter and YouTube social media ch...

3 Oct 2011 05:01 Africa/Lagos "Do As I Say, Not As I Do" Rules Drivers' Decisions on Cell Phone Use and Texting PR Newswire WASHINGTON, Oct. 3, 2011 AAA Foundation for Traffic Safety Finds that Ninety-Five Percent of Drivers Rate Texting as a Serious Safety Threat yet Thirty-Five Percent Admit Doing so in the Past Month WASHINGTON, Oct. 3, 2011 /PRNewswire-USNewswire/ -- For the fourth consecutive year, the AAA Foundation for Traffic Safety's annual Traffic Safety Culture Index shows drivers know that cell phone use and texting while driving are dangerous, yet they continue to do it anyway. Specifically, data from the 2011 survey found that 95 percent of drivers view texting or emailing by other drivers as a serious threat to their own personal safety, however, 35 percent of those same drivers also admitted to having read or sent a text message or email in the previous month. (Logo: http://photos.prnewswire.com/prnh/20100920/CL66384LOGO) To help bring greater reco...