Sydney Revellers Share Why There's Nothing Like New Year's Eve in Australia



SYDNEY, Australia, January 1, 2012 /PRNewswire/ — Revellers across the world will be able to see for themselves why there’s nothing like celebrating New Year’s Eve in Sydney, thanks to Tourism Australia’s latest digital and social media campaign.







Sydney New Year's Eve 2011/2012. Credit: Courtesy City of Sydney.

Tourism Australia has created a short film overnight featuring footage downloaded by Sydney revellers sharing their New Year’s Eve experience via an iPhone app created specially to mark the year-end celebrations.

The film titled Project:12 captures the shared experience and emotion of welcoming in the New Year with friends and family against the magnificent backdrop of Sydney’s world-renowned fireworks display.

Tourism Australia used its Facebook fan page to source stories of people travelling to Sydney to celebrate with their family and friends, filming Skype interviews, emotional reconnections at the airport and festivities throughout the evening.

These stories were edited together with user-generated video clips, uploaded via the City of Sydney’s NYE iPhone app, and the official broadcast footage of the fireworks within just hours of the midnight celebrations.

Project:12 was released on Tourism Australia’s YouTube channel and distributed internationally via social media networks before many other parts of the world reached their own 2012 countdown.

The initiative is part of a Tourism Australia and City of Sydney joint venture to show the world why there’s nothing like celebrating New Year’s Eve in Sydney, Australia.

Tourism Australia Managing Director Andrew McEvoy believes New Year’s Eve and the world-famous Sydney fireworks display provides the perfect platform to showcase Australia to the world.

“As clocks around the world count down to 2012, we’re looking forward to leading the global celebrations and, through this video, allow revellers across the globe to share in one of world’s most spectacular New Year celebrations and see for themselves why there truly is nothing like Australia for New Year’s Eve, for fun and for a holiday," McEvoy said.

For information on travelling to and within Australia, go to www.australia.com.

To watch Project:12, go to http://www.youtube.com/australia.


Tourism Australia’s social media channels:
Facebook: www.facebook.com/seeaustralia
Twitter: www.twitter.com/seeaustralia & www.twitter.com/tourismaus
Media Contact:

Anita Nelving
Tourism Australia
+61-4-0936-5292
anelving@tourism.australia.com



Comments

Post a Comment

Popular posts from this blog

Terrorist Attacks on America Before Osama Bin Laden Was Born : 1920 -2005.

Image
This is a record of all terrorist attacks in America and in countries with American interests and on American Embassies and citizens abroad. Osama bin Laden did not create the demons of terrorism. He is only one of the most diabolical and destructive of them all. The devil is the author of Terrorism in his capacity as the Son of Perdition and the father of chaos. It is very important to clarify these issues for the benefit of those who are ignorant and naive and have been jumping to erroneous conclusions. Terrorist Attacks (within the United States or against Americans abroad) 1920: septa. 16, New York City: TNT bomb planted in unattended horse-drawn wagon exploded on Wall Street opposite House of Morgan , killing 35 people and injuring hundreds more. Bolshevist or anarchist terrorists believed responsible, but crime never solved. 1975 Jan. 24, New York City: bomb set off in historic Fraunces Tavern killed 4 and injured more than 50 people. Puerto Rican nationalist group...
Read more

Addax Petroleum Announces Federal Government Approval of Nigeria Gas Utilisation Initiative

1 Aug 2008 14:21 Africa/Lagos Addax Petroleum Announces Federal Government Approval of Nigeria Gas Utilisation Initiative CALGARY, Canada, August 1/PRNewswire/ -- - International Consortium Formed for Investment in Gas Development - Including the Potential Monetization of OML137 Gas Addax Petroleum Corporation (TSX: AXC and LSE: AXC) ("Addax Petroleum" or the "Corporation"), together with its partners Chrome Oil Services Limited ("Chrome") and Korea Gas Corporation ("KOGAS"), announces today that it has received the approval from the Federal Government of Nigeria, for its proposed implementation of an integrated gas utilization project in Nigeria. Addax Petroleum has also entered into a heads of agreement with Chrome, a leading Nigerian oil and gas company, and KOGAS, South Korea's national gas company, forming an international consortium (the "Consortium") which, upon finalization of the necessary project development agreemen...
Read more

Let Us Talk To Boko Haram - Nigerian Professor

Image
A Commentary Direct Talk and Psychological Accessibility to the Boko Haram Group Is worth the Trial in Nigeria It is now obvious that the nation is now fully plagued by terrorism which is so widespread and monumental that it is hard to unravel. At a time when the Nigerian air is filled with the festivities of Eid al-Adha, the feast of sacrifice, which in a supposed way should involve the slaughter sheep and cattle, and not the near-sacrifice of a son, as in Abraham’s case, but the reverse is the case.Human slaughter is in our face on a daily basis in Nigeria due to the Boko Haram wrath. Violence in Nigeria, a country of more than 150 million with an almost equal split between the Christian south and the Muslim north is affecting public safety and national security. Nothing appears to be stopping the inflammable and untamed-able torment, fear and worry across the country. There appears to be a legitimate state of distress nationally, and the cause of the state of distress is growing d...
Read more