Essilor unveils eyeglass lenses with groundbreaking Optifog anti-fog technology. (PRNewsFoto/Essilor of America)
31 Oct 2011 18:00 Africa/Lagos
More than Half of Eyeglass Wearers Feel Unsafe When Their Glasses Fog
Survey Sheds Light on Situations Where Consumers Desire Anti-Fog Lenses
DALLAS, Oct. 31, 2011
DALLAS, Oct. 31, 2011 /PRNewswire/ -- A recent survey commissioned by Essilor of America, the leader in eyeglass lenses, revealed the situations where eyeglass wearers find it a problem to have foggy glasses. To help four-eyed consumers see their best, Essilor has unveiled lenses with Optifog™ technology, an exclusive anti-fog property. These lenses offer the best and most durable protection against foggy vision and are available through eyecare providers.
To view the multimedia assets associated with this release, go to: http://www.multivu.com/mnr/52583-optifog-survey-foggy-glasses-most-annoying-consumers-want-anti-fog-lenses
(Photo: http://photos.prnewswire.com/prnh/20111031/MM92546 )
It's no surprise that 78% of glasses wearers found foggy lenses most annoying when moving from indoor to outdoor temperatures, but interestingly enough, the survey found the most troublesome activities are common everyday tasks: cooking (52%) and bath time (40%). Other problematic situations include: playing sports and exercising outdoors (16%), driving (16%), working out in a gym (8%), when at work (7%) and hunting (3%).
The survey revealed nearly half of glasses wearers (45%) find foggy glasses a problem. The survey also revealed safety issues as an alarming three in five (59%) reported feeling unsafe with foggy glasses when driving.
Also, not surprisingly, a majority (61%) of respondents found their glasses fogged up the most during the winter, while just over one in five (23%) said summer. Further, when glasses fog, two-thirds (66%) felt frustrated while nearly one in four (24%) felt vulnerable.
Among those who do find foggy glasses a problem, most (56%) are interested in anti-fog lenses. The majority (53%) agreed anti-fog lenses would help them excel at their hobbies, and 73% would be interested in learning about anti-fog lenses.
"Fog is everywhere and can cause frustrating and unsafe experiences," said Carl Bracy, an executive with Essilor of America. "With Optifog, there's finally an option for fog-free vision."
For more information, visit OptifogUSA.com and Optifog USA on Facebook.
Essilor is the leading manufacturer of optical lenses in the United States and is the market leader in progressive, high-index and anti-reflective coated lenses. A pioneer in the development and production of ophthalmic lenses, Essilor employs more than 9,000 people throughout North America. Essilor manufactures optical lenses under the Varilux®, Crizal®, Xperio®, DEFINITY®, Thin&Lite® and other Essilor brand names. Essilor Laboratories of America (ELOA) is the largest, and most trusted, optical lab network in the U.S. and offers a wide choice of services and lens brands, including Essilor premium lenses, to eyecare professionals across the nation. Essilor of America, Inc. (Essilor) is a subsidiary of Paris-based Essilor International, a publicly held company traded on the Euronext Paris stock exchange (Reuters: ESSI.PA).
Varilux, Crizal, Xperio and DEFINITY are registered trademarks and Optifog is a trademark of Essilor International. Thin&Lite is a registered trademark of Essilor of America, Inc.
About the research
KRC Research conducted 1,000 online interviews with American adults who wear prescription eyeglasses. To qualify for the survey, respondents, aged 18 and older, needed to "almost always wear glasses" and experience fogging to some degree. Data was collected Oct. 7-10, 2011.
SOURCE Essilor of America
CONTACT: Kristan Willingham, +1-214-496-4463, firstname.lastname@example.org
Web Site: http://www.essilorusa.com
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